On March 18, AW 2024 Beijing Fashion Week, which carried Oriental charm and international vision.This season’s fashion week is based on the theme of “new life”. It aims to use the power of innovation to cast new design concepts, breeds new cultural phenomena, and inspires new business wisdom, thereby leading to China and even the global fashion industry into a fusion art.The new era of realm, aesthetic heart, digital spirit and urban integration.
AW2024 Beijing Fashion Week specially launched the Week UP Trend Exhibition, which provides a platform for exhibiting brands to display innovative design, expand business channels, and connect diverse resources.The Week UP Trend Exhibition brings together well -known brands such as Jin Sheng Zhang Yichao, Chu Hexiang, Gongyi, Raymond, China Ice and Snow, Atleo, etc. to show the latest tide design concepts and integrate non -heritage cultural elements. It aims to create a fashion design design.The characteristic trading exhibition that integrates traditional craftsmanship will further promote the development of fashion consumption in the capital.
Beijing Daily Metropolitan Video interviewed the Chinese textile non -heritage promotion ambassador and designer Zhang Yichao, which participated in the AW2024 Beijing Fashion Week Week UP Trend Exhibition. She has won the top prize of the designer’s highest prize.Representative works, poke the video, see the style!
